Social Media FAQ

While it may seem ideal to meet your communications needs by creating social media accounts specific to your area of focus, maintaining effective and engaging social media accounts requires an enormous amount of resources, not only the time it takes to set up, post, and respond on various accounts, but also the resources required to develop informative, interesting and engaging content, and the strategic planning required to ensure demographic targeting and post visibility.

Considering the in-depth efforts required to create and successfully build out new social media accounts, UCM’s social media team may recommend other options that will be more effective and demand fewer resources.

Requests for posts to the university social media accounts must contain content that will be of interest to the greater OHIO community (current students, faculty, staff, alumni, and ideally, prospective students) and will be included at the discretion of the UCM social media team. 

Fill out our request form and select "combination" as your request type. Please give us as much detail as possible. We will schedule a kick-off meeting to get all the details we need. 

Gabrielle Johnston 
Marketing Services Manager
johnstog@ohio.edu
740.597.1859