|Project Type:||Environmental Print Design|
|UCM Services:||Graphic Design, Writing, Production Consulting|
|Vendors:||University Printing Services, Westcamp|
As part of the University’s Forever OHIO brand rollout and implementation across campus, the UCM team concepted, designed and installed large-scale environmental signage to key interior and exterior points across campus. Not only do these installations help establish the University’s brand identity and improve and modernize building aesthetics in high traffic areas, they also serve as important wayfinding tools for prospective students and families as well as current students. For example, Copeland Hall was previously not instantly identifiable as the home of OHIO’s College of Business; the signage now helps tour groups quickly locate and understand the purpose of the building, as well as the College of Business’s approach to learning.