Online Sports Administration Courses

Regulations of amateur athletics, public regulation of sports activities, legal relationships in professional sports, enforcement of professional sports contracts, antitrust aspects of sports activities, and liability for injuries in sports activities.

This course examines the role of sport in the lives of women, minorities, people with disabilities, and gay, lesbian, bisexual, and transgender individuals, and reflects on the special structures and attitudes of sport for these populations. It includes a discussion of issues and controversies affecting these populations, a look at their sports structures, and a highlight of select individuals as athletes, coaches, and administrators within these populations.

This course applies contemporary management and leadership theories to sports. An introduction to leadership roles in the sports industry, the courses focus on applying theoretical knowledge to the practical day-to-day leadership needs of sports organizations.

Develop an understanding of the governance structure of sports organizations nationally and internationally. Focus on functions, roles, key issues, strategic planning, decision-making, and policy development.

Provides an examination of various aspects of managing public assembly facilities, including planning and production, booking and scheduling, contracts, promotion, ticketing, security, food and beverage, crowd management, event bidding, and event management.

This course introduces marketing fundamentals and dynamics of the relationships that exist among sports organizations and their varied consumers. This course focuses on planning and implementing organizational strategies and programs to enhance relationships with consumers and consumer groups in sports and sports-related organizations.

Provides a foundation in the principles and significance of sales and revenue generation in the business of sport through a mix of theoretical fundamentals and practical application. The course covers key sales and revenue generation elements such as the sports sales process and how to market and manage business assets in sponsorships, media rights, branding and merchandise, concessions, ticket sales, fundraising, and legalized gambling.

Introduction to issues and problems in finance and financial management of sport and recreation organizations. The primary focus of the course will be on planning and financial management.

Introduction to issues and problems in finance and financial management of sport and recreation organizations. The primary focus of the course will be on planning and financial management.

Provides the fundamental concepts and tools necessary to understand the emerging role of business analytics for making better decisions to advance sports organizations, both on and off the field. Explore how leveraging data can create a competitive advantage, learn the analytics language, gain experience evaluating data, and gain knowledge regarding contemporary software options.

This is a one-credit course that students will take five times throughout the OMSA program. The topics vary depending on the semester offered. Topics have included: an introduction to sport business, eSports, and sports gambling/betting.

This course provides a culminating and integrative experience for students pursuing careers in sport. Students develop a professional portfolio specific to their own career path.