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Sarah Rist

Headshot of Sarah Rist
Assistant Professor of Instruction in Marketing
Muck 324

Research Interests

Sarah's research interests include marketing, positivity, subjective well-being, appreciative education, educational technology, student success and transformative teaching and learning in higher education.

Publications

  • Rist, S.B. (2022). COVID-19 impacts on course delivery and student financial wellness in higher education. Research in Higher Education Journal, 43, 102-115
  • Rist, S., Das Gyomlai, M., Babin Weeks, J., Meek, S., & Tucker, M. L. (2022). Marketing Positivity: Will an intervention enhance marketing students' subjective happiness scores? Research in Higher Education Journal, 42, 1-10.  Presented virtually at the AARBI Fall 2021 Virtual Conference, published in online proceedings.
  • Rist, S., Meek, S., & Tucker, M. (2021). Accentuating the positive: Can student positivity withstand a pandemic? Research in Higher Education Journal, 40, 1-12.

Presentations & Awards

Marketing Department, College of Business, Ohio University

  • 2022-23 OHIO College of Business Faculty Excellence Award for Teaching and Learning
  • 2021 AGD Outstanding Faculty Recognition
  • 2020-2021 Recognition of Outstanding Teaching
  • 2020-2021 Practice/Applied Engagement Productivity Award
  • 2020-2021 Service Award
  • 2019-20; 2020-21 Excellence in Teaching

Ohio University

  • English, K., Lambert, J., & Rist, S. (2023, April). Emergency Remote Teaching: Postsecondary Student Course Delivery Preferences in Post-Pandemic Times. Workshop accepted for presentation at the Ohio University Spotlight on Learning Conference, Athens, OH.
  • Rist, S.B. (2022, May). COVID-19 impacts on course delivery and student financial wellness in higher education. Paper presented virtually at the Academic and Business Research Institute Conference Spring 2022 Conference.
  • Rist, S., Das Gyomlai, M., Babin Weeks, J., Meek, S., & Tucker, M. (2021, October). Marketing Positivity: Will an intervention enhance marketing students' subjective happiness scores? Paper presented virtually at the Academic and Business Research Institute Conference Fall 2021 Conference.
  • Hoyt, B., & Rist, S. (2022, April). Predicting Technique (Pause, Predict, Ponder) for Synchronous and Asynchronous Course Application. Workshop accepted for presentation at the Ohio University Spotlight on Learning Conference, Athens, OH. 
  • Rist, S., Meek, S., & Tucker, M. (2021, January). Accentuating the positive: Can student positivity withstand a pandemic? Paper presented virtually at the Academic and Business Research Institute Conference Spring 2021 Conference.
  • Rist, S. (2017, May). Effective Project Management: Approach to Successfully Planning, Leading and Implementing University Projects. Zhejiang University 120th Anniversary Event, Hangzhou, China. 
  • Rist, S., Demosky, J. (2015, May). Customer Advocacy Program: In Pursuit of IT Service Excellence. Ohio Higher Education Computing Council Conference, Oxford, OH.
  • Anderson, J., Geist, G., Rist, S. (2012, May). Beyond the Cloud: Using Mobile Tablets in the Higher Education Classroom to Enhance Teaching and Learning. Ohio Higher Education Computing Council Conference, Toledo, OH.

Biography

Sarah Rist is an Assistant Professor of Instruction of Marketing in the College of Business at OHIO and holds a Master of Education degree with an emphasis on higher education leadership. She is earning her doctorate degree and is scheduled to complete the required coursework in December of 2023, with the dissertation defense planned for January of 2024 and then graduating with her Ph.D. degree shortly thereafter. Sarah has taught various courses for the Marketing Department, Analytics and Information Systems Department, Management Department, RHE, eCampus, University College, and Counseling and Higher Education; courses instructed include Marketing Research, Consumer Behavior, Consumer Marketing, Independent Research in the Consumer Research Certificate program, Business Information Systems in the Integrated Business Cluster program, Marketing in the Bachelor of Science in Business (BSB) program, Mastering the University Experience in the first-year Bobcat Learning Community program, and co-instructed Research Design in the H.E. Executive Ph.D. Cohort program.


Sarah serves in the Center for Consumer Research and Analytics (CRA) as a faculty advisor, where research is conducted for live business clients in many industries. She serves on various university, college, and departmental committees, including the University Libraries standing committee, COB Teaching CIT, BBTB Learning Community, and LMS Review committee. She has served as a faculty advisor for the OHIO chapter of the American Marketing Association (AMA), primary academic advisor for first-year students with undecided majors, as well as a volunteer and board member for the Athens County Humane Society Board and board member for the Southern Ohio Copperheads Board.


Sarah comes from a strong applied organizational background of research, leadership, project management, and academic technology with nearly two decades of professional experience leading teams in enterprise-wide initiatives, program and portfolio development, research, analysis, reporting, and service excellence. In her previous roles, Sarah directed teams to conduct quantitative research, qualitative research, and mixed methods research to inform business decisions, practices, policies, and procedures. She developed and implemented outreach programs to build client relationships and improve partnerships throughout the organization; she was responsible for delivery, marketing, and support for use and best practices of numerous enterprise-wide services, programs, and systems. Bridging her organizational experience with effective classroom teaching, Sarah remains passionate about lifelong learning and fostering positive work environments through effective communication and teamwork, ensuring that strategy is clearly defined while overseeing performance and maintaining morale. Her areas of research interests include marketing, consumer behavior and satisfaction, positivity, student well-being, educational delivery services, and higher education programming