We designed this certificate for current or aspiring leaders and organizational members who have an interest in understanding and enhancing skills associated with effectively communicating about organizational change or innovations.
Online Communication and Change Certificate
Most organizations and their members resist change and the disruption it causes in routines that have become comfortable and familiar. In order to prepare organizations to thrive in the midst of innovation, leaders must take advantage of communication tools designed to effectively introduce and navigate change. The Communication and Change certificate focuses on communicative strategies to secure employee buy-in, reduce ambiguity associated with change, and develop training plans to ensure that organizational members are prepared to pivot and adapt to disruptions to their routines. Learn how to assist organizations in designing messages that align the current culture with proposed changes, and to formulate strategic plans that take into account the analysis of various audiences.