Stories tagged with: Department of Psychology

Notable Alumni | Aaron Reid Quantifies Consumer Emotional Response for Global Brands

October 21, 2019 3 min

Aaron Reid is the CEO of Sentient Decision Science Inc., which he founded in 2007, taking his graduate research on how “physiological emotional responses can be combined with symbolic information

Mark Shatz and his son, Ethan Shatz, a first year, take a swing with Rufus as he studies the finer points of psychology. Photo by Ellee Achten, BSJ ’14, MA ’17

Funny is good

October 17, 2019 3 min

Mark Shatz uses humor to build community in his classroom, thanks to mentor Mel Helitzer.

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