Brand Standards for Ohio University

Brand Colors 

The signature brand colors for the University are Ohio University Green and Ohio University Gray. By using these colors on all communication materials, they will become established and recognized as our own.

  • The primary color for the Ohio University brand is green. When possible, green should be the predominant color in all University communications.

  • In addition to the primary color, gray is used as a complementing color in the Ohio University brand.

The print- and Web-approved secondary colors and their specifics are provided below. More information about color usage in accordance with brand standards can be found in the manual One Identity. One Voice. Brand Standards for Ohio University, available as a PDF download from the link on the right-hand side of this Web page. 

  • Both black and white may be used as a substitute if neither the primary nor secondary colors are available.

Primary Colors

pms: 342

CMYK:
97, 33, 78, 24

HEX: #00694E

RGB:
0, 105, 78

pms: 404

CMYK:
52, 48, 55, 17

HEX: #776F67

RGB:
119, 111, 103

pms: 728

CMYK:
17, 34, 50, 0

HEX: #E4BB85

RGB:
211, 169, 133

Secondary Colors

pms: 619

CMYK:
40, 35, 100, 8

HEX: #9C8F30

RGB:
156, 143, 48

pms: 576

CMYK:
64, 25, 100, 7

HEX: #69913B

RGB:
105, 145, 59

pms: 375

CMYK:
48, 0, 100, 0

HEX: #8FD400

RGB:
143, 212, 0

pms: 5535

CMYK:
80, 55, 68, 59

HEX: #1F3730

RGB:
31, 55, 48

pms: 7463

CMYK:
100, 79, 42, 40

HEX: #003050

RGB:
0, 48, 80

pms: 7458

CMYK:
55, 13, 13, 0

HEX: #6EB4CD

RGB:
110, 180, 205

pms: 634

CMYK:
89, 46, 27, 4

HEX: #007396

RGB:
0, 115, 150

pms: 202

CMYK:
31, 95, 72, 31

HEX: #872434

RGB:
135, 36, 52

pms: 193

CMYK:
17, 100, 76, 7

HEX: #C0143C

RGB:
192, 20, 60

pms: 266

CMYK:
72, 84, 0, 0

HEX: #673BB8

RGB:
103, 59, 184

pms: 2622

CMYK:
68, 93, 32, 20

HEX: #612D62

RGB:
97, 45, 98

pms: 130

CMYK:
4, 36, 100, 0

HEX: #F4AA00

RGB:
244, 170, 0

pms: 144

CMYK:
3, 58, 100, 0

HEX: #EF8200

RGB:
239, 130, 0

pms: 7414

CMYK:
9, 50, 99, 2

HEX: #DF8D25

RGB:
233, 140, 37

pms: 411

CMYK:
45, 53, 62, 49

HEX: #5E4F4A

RGB:
94, 79, 74

pms: 463

CMYK:
41, 62, 93, 38

HEX: #6F4C23

RGB:
111, 76, 35

pms: 445

CMYK:
58, 39, 49, 34

HEX: #57655F

RGB:
75, 84, 87

pms: 451

CMYK:
29, 24, 56, 7

HEX: #9D986D

RGB:
176, 169, 124

 

The colors shown on this page and throughout this manual are not intended to match the PANTONE® Color Standard. Please reference a PANTONE® color guide for accurate representations of color. PANTONE® and PMS®, a reference, are registered trademarks of Pantone, Inc.