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Wednesday, February 2, 2005
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RecycleMania 2005 launches with record field

ATHENS, Ohio (Feb. 2, 2005) -- The fifth annual RecycleMania contest began on Jan. 30 with a record number of participants hoping to out-recycle their competitors. The competition ends on April 9, followed by the announcement of the winning school on April 15.

The primary goal of RecycleMania is to increase student awareness about recycling and involve them in the university's recycling program. Studies have shown that university and college residence and dining halls typically generate 30 to 70 percent of a campus' total waste, half of which is recyclable.

Last year 17 schools competed, but this year the number of participants has swelled to 49. The institution that recycles the most pounds per student living on campus during the 10-week showdown is the winner. The winning school will receive the RecycleMania trophy and a congratulatory half-page ad in all of the other participating schools' newspapers.

"RecycleMania participation has grown 100 percent every year, but this year it grew almost 300 percent," says Ohio University's Recycling and Refuse Manager Ed Newman. "The recycling message is out there and students are picking it up, no pun intended."

In addition to the recycling competition for the students living on campus, there will be a competition for schools that want to count the total weight of recyclables collected from the entire campus. The winner of this competition will receive the Bowling Pin Character from Junk trophy.

This year, Ohio University is working extra hard at promoting the competition. It has partnered with WOUB-TV in Athens to create promotional spots titled, "RecycleMania Glory." These spots, which are fashioned after the station's popular high school football show, "Gridiron Glory," will air on WOUB and at athletic events at the Convocation Center and other choice locations on campus.

The RecycleMania mascot, a human garbage can, will be seen around campus, as well as an assortment of banners, PSAs, videos and other promotional materials.

"I think we are really going to be able to get people to recycle more this year," says Newman. "The student public relations group, ImPRressions, along with other student service organizations are helping promote this year's competition, so I'm expecting great things. After all, this isn't a spectator sport."

Miami University won last year's competition with 58.28 pounds per student living on campus, while Dartmouth (N.H.) College was second with 56.22. Ohio University finished a respectable third with 44.02 pounds per student.

For more information and updates during the competition, visit www.recyclemaniacs.org or contact Ed Newman at (740) 593-0231 or newmane@ohio.edu.

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Media Contact: Media Specialist George Mauzy, (740) 597-1794 or mauzy@ohio.edu

Editor's Note: A picture of the RecycleMania trophy can be found at: www.ohio.edu/news/pix/RECYCLEMANIA.JPG

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