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New scholarship honors Everett Rogers

ATHENS, Ohio (Dec. 6, 2004) -- The Everett M. Rogers Scholar Award has been established at Ohio University to honor Everett M. Rogers, a stalwart in the communication discipline who is best known for his "Diffusion of Innovations" theory. Rogers passed away Oct. 21, 2004.

The $750 annual scholarship will be awarded to a second-year graduate student in the School of Communication Studies.

Rogers, most recently distinguished professor at the University of New Mexico's Communication and Journalism Department, wrote more than 30 books and 400 articles during his career. A former president of the International Communication Association, Rogers previously served as the Janet M. Peck Professor of International Communication at Stanford University and the Walter H. Annenberg Professor at the University of Southern California, in addition to holding positions at Ohio State University and Michigan State University. His classic book "Diffusion of Innovations" (Free Press, 2003), first published in 1962, is the second most cited book in the social sciences. Emblematic of his life's work, Rogers owned the copyright.

Five of Rogers' books were co-authored by Ohio University Communication Studies Professor and Presidential Research Scholar Arvind Singhal, including "Combating AIDS and Entertainment-Education" that won the National Communication Association's Distinguished Scholarly Book Award in Applied Communication in 2000 and 2004. Singhal and his wife, Anuja, spearheaded the creation of the scholarship through The Ohio University Foundation, pledging $7,500 toward this scholarship, hoping eventually to create an endowment to make it self-sustaining. Singhal was a doctorate advisee of Rogers. The scholarship fund has also secured $1,000 from Ronny Adhikarya, a former student of Rogers at Stanford University, and his wife, Mee-Ching.

Rogers was a humanitarian teacher, scholar and mentor ? with a brilliant mind and a warm heart. He conducted scholarly research for more than 47 years, since earning his doctorate from Iowa State University. Rogers was known internationally for research he conducted in many countries, including the United States, Colombia, India, Korea, Brazil, Nigeria and Tanzania.

Rogers last visited Ohio University Oct. 17, 2003, when he spoke to a large crowd of students and faculty from a variety of disciplines.

To make a gift to the Everett M. Rogers Scholarship Fund, visit www.ohio.edu/give or contact Heidi Tracy at tracyh@ohio.edu. Checks may be made payable to The Ohio University Foundation (be sure to write "Everett M. Rogers Scholarship Fund" in the notes section) and sent to the Foundation at P.O. Drawer 869, Athens, Ohio, 45701.

The Ohio University Foundation is the repository for all private gifts through annual giving programs, capital, and special campaigns and planned or deferred gifts. The Foundation is an institutionally related, non-profit, tax-exempt, 501c(3) organization.

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Media Contact: Media Specialist Jack Jeffery, (740) 597-1793 or jefferyj@ohio.edu

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