Tag Archives: Authenticity
Can Blogging be More than Punditry and Emotional Rhetoric?
Ethical Blogging Through Authenticity
Karen Mishra, University of North Carolina at Chapel Hill
Authentic blog communication is a potential way to overcome a lack of trust by harnessing the reliable voice of company experts to build long-term relationships between a firm and its constituents.
Tagged Authenticity, Blogging, Journalism & Media