Category Archives: Journalism panel

Online Journalism Ethics

Bernard Debatin, Ohio University

debatinOnline journalism is a new and growing field with a variety of ethical challenges and conflicts. So far, little research has been done on the ethics of online journalism, and general ethical standards and protocols have not yet been established. The ethical challenges and dilemmas of online journalism are unique–or at least more pronounced, intensified, or amplified–than in other media because of the distinctive media logic of the hybrid medium Internet and its conditions of use. Practical strategies and ethical recommendations for online media professionals will be proposed.

Bernhard Debatin is an Associate Professor at the E.W. Scripps School of Journalism, Ohio University, where he also serves as the Director of Tutorial Studies in Journalism. He is co-editor or author of six books and several extended research reports in the areas of media ethics, communication research, online journalism, and philosophy. He has published over 50 articles in scholarly books and journals. Debatin teaches online journalism, media ethics, and other conceptually and theoretically oriented courses on mass communication in the School of Journalism.

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Reality blast: News judgment in a click-through world

Bob Benz, Scripps Company

bob_benzOnline journalism is fueled by metrics. We know very specifically what readers are clicking on. And what they aren’t. What ethical issues do online journalists face in a medium that emphasizes driving the most possible clicks?

Bob Benz earned a BA in journalism/English from Edinboro University and holds a master’s in English literature from the University of Alabama at Birmingham. He is on the NAA’s New Media Federation board, serves on the advisory board at Ohio University’s Scripps School of Journalism and is on PowerOne Media’s board of directors. Benz has taught English and/or journalism at the University of Alabama-Birmingham, the University of New Mexico, Metro State College (Denver) and Ohio University’s Scripps School of Journalism.

Benz is general manager/interactive media for the E.W. Scripps Co.’s daily newspapers. He has worked for Scripps since 1986. In 1994, Benz was the copy editor on The Plutonium Experiment, which earned a Pulitzer Prize for reporter Eileen Welsome and The Albuquerque Tribune. He went from Albuquerque to the Denver Rocky Mountain News, where he played a key role in launching the newspaper’s Web site.

In his role as general manager/interactive media, Benz is responsible for revenue and content at Scripps newspaper sites. In 2002, those newspapers sites achieved profitability and have seen substantial audience, revenue and cash flow growth in each subsequent year.

Benz is married to Lara Edge, VP/Editorial for Scripps Networks online. They live in Knoxville in a restored 19th century farmhouse with four dogs, a cockatoo and a ghost.

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Typology of Online Journalism

Mark Deuze, Indiana University

The 21st century has been called the ‘Participation Age’ with regards to the various ways people across the globe use and make media. Scholars and industry observers alike signal a shift away from the mass media model (typified by terms as broadcast, top- down, show-and-tell, b2c, downstream, one-way) towards a culturally converged model (coined as bottom-up, collaborative, participatory, p2p and c2b, upstream, interactive, multiple-way). This presentation analyzes the implications of the participation age for (online and offline) journalism.

Mark Deuze (1969) is assistant professor at Indiana University’s Department of Telecommunications, and is consultant to the Journalism and New Media program at Leiden University, The Netherlands. Mark received his PhD in the Social Sciences at the University of Amsterdam, The Netherlands. His work focuses on the relationships between media production, technology and society, and has appeared in print in a number of Dutch and English books and journals (including Journalism Quarterly, Journalism Studies and New Media & Society). At the moment, he is working on a new book titled ‘Liquid Media Work’, on the changing nature of media work in the context of cultural and technological convergence. Mark maintains a weblog on journalism, new media, and culture at E-mail:

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