March of Dimes WalkAmerica 2005
Athens County

Sunday, May 15, 2005
2 p.m. at Ohio University's TailGreat Park

Athens County WalkAmerica Home What is WalkAmerica? How Can I Get Involved Corporate Partnership Calendar of Events Where Does the Money Go? Who's Participating? Register Online* Visit the National March of Dimes Web site* Visit the Ohio University Web site   * a new browser window will open when you follow this link

In the time it takes you to read this page (about four minutes), eight more babies will have been born with a serious birth defect. Athens County Partnership Opportunities: Why Should Your Company Sponsor March of Dimes WalkAmerica Credibility WalkAmerica is the first, most widely-recognized walking event in the nation. In 2001, over one million walkers and volunteers in more than 1.800 communities raised more than $95 million for healthier babies. Brand Recognition As a WalkAmerica sponsor, your company's name and logo will be linked to one of the most recognizable and respected nonprofit brands in America and to a cause with universal appeal. Cause-Related Marketing Sponsoring WalkAmerica is and ideal vehicle to promote your support to the 83 percent of consumers that say they have a more favorable impression of companies that support causes. Employee Relations 80 percent of WalkAmerica participants represent corporate teams who walk together with coworkers. Investment in the Future During 2001, the Central Ohio March of Dimes funded more than $70,000 in community grants. Without WalkAmerica, that investment would not be possible. A full 78 cents of every dollar raised is spent supporting programs that help prevent and treat birth defects. Quality Audience 72 percent female 53 percent ages 26 to 45 51 percent are married 15 percent ages 18 to 25 Average income is $47,400 Who does what In 2001, more than 400 Athens County area residents representing businesses and schools raised over $45,000 to help save babies through WalkAmerica. Top teams include: T.S. Trim Ohio University Child Development Center Ohio University Inn and Conference Center JC Penney Kroger Kmart O'Bleness Memorial Hospital People's Bank Taco Bell Bank One   For more information contact Athens WalkAmerica.